You know what it's like - you spend half of your life trying to think of that genius idea that no-one else has thought of and then all of a sudden you come across a product that's so simple you can't help but ask yourself "why the heck didn't I think of that ?!". The Fosi helmet cover is one such item !
So what is it ? Well, it's basically just a band that you pop around your helmet to transform it's look. Oh yes, I better make it clear from the start that this is aimed at female skiers out there, although I suppose there's nothing to stop the guys wearing one if they fancy it. And it really is that simple, it's elasticated at one end so there are no awkward buckles, velcro or fasteners to worry about, just place it over the helmet and it's job done. One second a drab, standard helmet, the next a stylish accessory.
The bands come in a range of styles and colours, with two main collections - the Originals Collection and the Fun Collection. The Fun Collection range are bright colours and aimed more at a younger market, but it's the Originals Collection that is the real deal - a whole host of stylish faux furs that completely transform an ordinary helmet. Fosi also do a range of co-ordinated accessories such as scarves, snoods, cuffs, boot warmers etc.
We really can't fault this - what is there not to like ? It looks great, it's so effortlessly simple you genuinely can't make a mistake with it and it's encouraging safety on the slopes - women who have possibly been in two-minds as to whether or not to wear a helmet but have decided not to because of how they perceive they'll look (mainly because they think helmet's are not fashionable enough) will now have a reason to think again. And that has to be a good thing.
The bands are priced at £29.99 and are available through their website (enter code FOSI21 at checkout to get £5 off any of their products before the end of November). They will be released throughout Europe in February 2011 so expect to start seeing them popping up in the shops then.
So all in all it's a massive thumbs up to Fosi from Snow Kings.